Automatic Gift Payments
Short, concise description of the idea
Include the automatic payment option when purchasing a paid membership as a gift.
Full description of the idea
I bought a paid membership for my daughter and forgot to renew it -- oops! She lost some of her nifty benefits until we figured out what had happened, and I bought her another year's paid membership.
If LJ would add the "automatic payment" option to the paid memberships purchased as gifts, I would certainly use it.
- Improved cash flow for LiveJournal, since more payments will be automated.
- Increased customer satisfaction, as recipients of gift paid memberships don't have to wonder whether they'll get that gift renewed or not.
- More increased customer satisfaction, as people who give paid memberships for gifts can set them up as annual birthday gifts, etc.
An ordered list of problems/issues involved
- Modifying the gift shop will take valuable developer time away from reviving the /ljsingles/ feature?
An organized list, or a few short paragraphs detailing suggestions for implementation
- Expand existing "automatic payment" option to cover gift paid memberships as well.