Frank the Goat
Short, concise description of the idea
Give Frank the Goat a make over
Full description of the idea
Frank the goat is an interesting character and could be this really amazing mascott, if only he looked better. He needs to just be re-done as a better drawing maybe more cartoony.
An ordered list of benefits
Could be more eye catching
could become a Popular Marketable Character like the Pets.com sock puppet, or the M&M's guys
Could increase site traffic
An ordered list of problems/issues involved
might be a waste of time
An organized list, or a few short paragraphs detailing suggestions for implementation
Pick the best one and have it proffesionally re-done or leave it as is.